Digital Marketing Course in Palwal – Tejaxo Tech Academy
Learn SEO, Social Media Marketing, Google Ads & Performance Marketing from industry experts with live business projects, internship support, and complete career guidance.
What You Will Learn
Digital marketing is one of the fastest-growing career fields in India. Businesses are shifting online, and skilled digital marketers are in high demand.
Search Engine Optimization (SEO)
Learn keyword research, on-page SEO, off-page SEO, technical SEO, and website ranking strategies. Understand how search engines work and optimize websites to rank on Google with step-by-step practical training and live projects.
Social Media & Performance Marketing
Master Facebook, Instagram, LinkedIn, and YouTube marketing. Learn paid ads (Google Ads & Meta Ads), audience targeting, campaign creation, lead generation, and ROI optimization through real-time campaign practice and case studies.
Website, Content & Analytics
Understand WordPress setup, landing page creation, blog optimization, and conversion strategy. Learn content marketing, email marketing, Google Analytics, and performance tracking to manage real digital marketing campaigns professionally with hands-on training.
Module 1: Digital Marketing Fundamentals & SEO Mastery
(Strong foundation for beginners)
What You Will Learn:
• Introduction to Digital Marketing & Online Business
• Understanding Marketing Funnel & Customer Journey
• How Search Engines Work (Google Algorithm Basics)
• Keyword Research (High Volume & Low Competition)
• On-Page SEO Optimization
• Off-Page SEO Techniques (Backlinks Strategy)
• Technical SEO Basics
• Local SEO & Google Business Profile Optimization
• Website SEO Audit Process
• Competitor Analysis
🛠 Tools Used:
• Google Search Console
• Google Analytics
• Google Keyword Planner
• Ubersuggest
• SEMrush (Basics)
• Google Business Profile
👉 Outcome: Rank websites on Google and understand real SEO strategies used by companies.
Module 2: Social Media Marketing & Content Strategy
(Build brand presence & audience growth)
What You Will Learn:
• Social Media Marketing Fundamentals
• Facebook & Instagram Growth Strategy
• LinkedIn Marketing for Professionals
• YouTube Marketing Basics
• Content Planning & Content Calendar
• Hashtag Research Strategy
• Reels & Short Video Marketing
• Organic Growth Techniques
• Content Writing for Engagement
• Email Marketing Campaign Setup
🛠 Tools Used:
• Meta Business Suite
• Instagram Business Tools
• LinkedIn Campaign Manager
• Canva
• ChatGPT for Content Planning
👉 Outcome: Create and manage social media pages professionally and grow brand engagement.
Module 3: Google Ads & Performance Marketing
(Paid advertising & lead generation mastery)
What You Will Learn:
• Introduction to Pay Per Click (PPC)
• Google Ads Account Setup
• Search Ads Campaign Creation
• Display Ads & Remarketing
• YouTube Video Ads
• Meta Ads (Facebook & Instagram Ads)
• Audience Targeting Strategy
• Conversion Tracking Setup
• Budget Planning & Bidding Strategy
• Lead Generation Funnel Creation
• ROI & Campaign Performance Analysis
🛠 Tools Used:
• Google Ads Manager
• Meta Ads Manager
• Google Tag Manager
• Google Analytics
• Landing Page Builders
👉 Outcome: Run profitable ad campaigns and generate leads for businesses.
Module 4: Website, Freelancing & Career Development
(Become job-ready & client-ready)
What You Will Learn:
• Domain & Hosting Setup
• WordPress Website Creation
• Landing Page Design
• Blog Setup & Optimization
• Online Reputation Management (ORM)
• Affiliate Marketing Basics
• Freelancing Platforms (Fiverr & Upwork)
• Client Communication & Proposal Writing
• Resume Building & Interview Preparation
• Portfolio Development
🛠 Tools Used:
• WordPress
• Fiverr
• Upwork
• Canva
• Google Drive
• CRM Tools (Basics)
👉 Outcome: Build websites, handle clients confidently, and start career in Digital Marketing or Freelancing.
Tools TO Be Coverd
Why Choose Tejaxo Tech Academy?
✔ 100% Practical Training
✔ Real Business Projects
✔ Industry Experienced Trainers
✔ Beginner to Advanced Training
✔ Job-Oriented Course Structure
✔ Career Guidance and Job Support